Modinex Case Study
"Modinex trusted Hidrive to design and manufacture a fleet of premium, fit-for-purpose ute service bodies for the sales team."
Leroy Parker, Sales Director, Modinex
Established more than 40 years ago, Modinex embraces a family spirit and sense of community. In collaboration with architects and designers, Modinex crafts architectural timber solutions for the world’s most beautiful spaces while protecting and regenerating the forests that support their premium products.
“We chose Hidrive because we’re a premium Australian-made brand in our market – just like Hidrive. People see our utes before they see our samples and our staff, so our fleet has to look the part, inside and out.”
— Leroy Parker, Sales Director, Modinex
Modinex is an Australian manufacturer of bespoke timber claddings and linings for the construction industry. Builders don’t always have time to come into a showroom – so Modinex go to them.
Consultations between our Mobile Workspace Specialist team and Modinex identified the three most important outcomes they wanted for their specialised build:
Modinex invested in a fleet of nine vehicles with Hidrives on them, with another two on order. They ordered the utes from a dealer and liaised directly with Hidrive Mobile Workspace Specialists to spec up what they wanted inside the canopy.
Being able to finance both the utes and the service bodies together as one asset was a compelling advantage that contributed to their decision to partner with Hidrive.
We offered a one-stop-shop solution which saved them time and reduced hassle because we took care of everything in-house. This included our FleetBrand service which meant we were able to design and install their corporate branding onto their fleet during the fitout phase and get their team out on the road sooner.
There were so many options. We were able to come up with our own unique combination of drawers, the right shelves, central locking, the lighting, the FleetBrand signage on the vehicles. All done as a one-stop-shop. It’s also handy to have one point of contact (at Hidrive) for the entire service body build.
— Leroy Parker, Sales Director, Modinex
We changed our branding and it was simple. Hidrive had our measurements ready to go and printed the new signage in advance without having to come and re-measure them.
Old branding off, new branding on, in the same day – which meant we minimised the number of days our fleet was unavailable to the team!
There are lots of things that led us to choose Hidrive. The first reason is the same reason our clients choose Modinex – a well-earned reputation.
— Leroy Parker, Sales Director, Modinex
Another thing that attracted us was the style of the service body, the curved sides. It’s not just a straight-angled box that any student could knock up. It’s also not the cheap chequer plate or basic black bodies you get from overseas. We wanted something better than what apprentices are buying for their utes.
When a bunch of people you respect say that if you don’t want headaches go with Hidrive, it’s pretty hard to choose anything else.
— Leroy Parker, Sales Director, Modinex
